How we helped a world leader in container leasing envision a new digital platform
THE CHALLENGE
The client was a leader in the leasing of shipping containers. Its business was bounded by a legacy online platform that could not support the firm’s aggressive growth strategy. The client wanted a new digital services strategy and an assessment of needed technical and operational capabilities.
INDUSTRY
Freight Management
PROJECT DURATION
20 WEEKS
THE APPROACH
Mod Op Strategic Consulting began by helping the client to update its vision and strategy and identify a set of digital services to augment and drive core growth. We analyzed current platform capabilities and identified gaps to fulfilling the now-defined future strategy. Our final plan outlined the new strategy and technical and operational requirements.
THE IMPACT
The client now has a vision for its future and much greater clarity on what services and technical capabilities it needs to execute on its strategy. The company now has design and requirements for a powerful new platform, based on the needs of its audience. The company took the plan to vendors for execution.
“Mod Op Strategic Consulting has helped our organization to be on a different clear path for the future.”
– Digital Prism Client
