The Mod Op Strategic Consulting Blog

Featuring executive insights and industry articles

Using data to improve your products—four innovative approaches

Using data to improve your products—four innovative approaches

We’ve heard “data is the new oil” so often it seems like it’s time to move on to “XXXX is the new data.” But the statement is more valid than ever. And, unlike black gold, virtually everyone has data in their backyard, just waiting to be mined. Below are four great...

Are you selling what your customers are buying?

Are you selling what your customers are buying? David Saabye January 25, 2018 Marriott sells hotel rooms. PepsiCo sells food and beverages. Nike sells shoes and clothes. Your business sells things too: news, software, professional services, widgets…whatever. But deep...

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